Web Updates
- Changes to Faculty and Staff page
- Highlights Information Technology services, including a page about Reseting Your Passwords
- What other blogs do you read? GSTILE and GSIPM Blogs added
Monterey Abroad Pages
- New location: http://www.miis.edu/academics/abroad
- DPMI Plus, IPSS, and PCMI programs are highlighted on the landing page
- Stories featured in the sidebar: New “abroad” MIIS Tag (Can also use for News Room and MIIS Around the World stories)
- Coming Soon: sidebar about the Sierra Leone Practicum and Photo Gallery
- Photos from Abroad: MIIS students who will embark on IPSS and DPMI Plus in the spring
- Career Advisors: What are the FAQs about studying abroad?
- Middlebury Schools Abroad: Internships in Chile?
- Still Missing: Frontier Market Scouts, more T&I internship stories
Social Media Updates
iTunes U Sneak Peak
- New Collections
- Plan for Campus Events Next Semester, like the T&I Spring Forum and Trade Conference
- Podcast army at the Digital Media Commons
- Create a promotional page on www.miis.edu: under Social Networks
- We will both have a public and internal iTunes U presence
- Promote not only to prospective students, but alumni, community members, and donors
SEO Tips
- A series of case studies on SEO after Christmas break, culminating in a DMC workshop on Search Engine Optimization
- Start with the Summer Intensive Language Program webpages?
- Followed by Admissions – focus on a couple of programs specifically?
Intro to the Media Plan Project
Working with MBA student Geoff Schwarten to review Google Analytics data and Application/Enrollment statistics and identify how students learn about Monterey Institute programs and recommend other platforms for online advertisement, including Google Adwords and native language targeting
Live 25 for Events
- Jason will follow up with Middlebury